There are Three Types of Website Designers.

Helpful info but, ummn, wrong?  

Actually, there are as many types of website builders, designers, developers as there are company types.  What type of company is The Simplify Company?  We look kind of like this… 

Online Social Media Consultation: Yes. Guiding companies who aren’t sure if/how/when/why they want to engage in social media. Tends to be one on one.  Me and your company designate.

Professional Website Designer Firm: Yes we do the big projects, with a small company.  Our company teams up with whatever talent we need to accomplish your goals.  We don’t source off-shore* - we maintain relationships with numerous specialists and work together as required.

Freelancer: Yes. I am also a WordPress specialist and build, fix, update, maintain WP sites.  These smaller projects tend to start at just over $2,000, up to where your imagination decides that’s enough, for now!  

Company team member: Yes, in some situations I act like a member of your company.  Via a support agreement you contact me whenever there is an update, hiccup or consultation required regarding your online presence.  We guarantee a response time and take care of it, leaving your staff to focus on their own work.

Small companies such as mine are versatile not only because we need to be. This diversity of expression keeps the work and ongoing learning very interesting!   

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* Business cards are sourced via Print100.com (Hong Kong). Best product, price, customer service I can find anywhere. 

Transparency


I’m thinking about these listed items today.  We are currently outlining a communications strategy for a client group.  As this is top of mind at the moment I’m talking with more people about their organization’s communication strategy.  Last night, speaking with a communications person from one of Canada’s major universities, I was interested and surprised to hear about her struggle to introduce a comprehensive plan and the bureaucratic push-back she is experiencing.  

This is from greenbiz.com.

“…consumers now rank trust and transparency higher than the quality of products and services, prices and financial performance… these are the factors most important to corporate reputation:

Transparent and honest practices: 83 percent

Company I can trust: 83 percent

High quality products or services: 79 percent

Communicates frequently: 75 percent

Treats employees well: 72 percent

Good corporate citizen: 64 percent

Prices fairly: 58 percent

Innovator: 48 percent

Top leadership: 47 percent

Financial returns: 45 percent”

Are the terms ‘transparency’, ‘trust’ and ‘communicate frequently’ in your organization’s communication strategy?  

Social media is an excellent tool for all of the above.  As an organization however, handle with care and definitely have a plan.

I haven’t met Kevin Burns but we seem to have met many of the same workplace leaders.  A clearly articulated issue in this short clip.

  •  - Get social media literate
  •  - Then get savvy

Hire in help if necessary for policy development, best practices guidance, your brand extension to social media …

Social Media and the Workplace

CommonCraft does an excellent job explaining how social media should be managed in the workplace.  

The Simplify Company provides social media guidance, help with policy writing, social media accounts setup and ongoing support.  Contact us if we can help.  

Social Media - one of those ‘need-to-know-about-this’ items on your list, if you have a message or product.  

Spending some time to learn about it is a good thing.  As my friend  http://twitter.com/connieldavis referenced in her EARLY morning tweet today, Education ‘helps brain compensate for dementia changes’, from this BBC release

It’s social.  It fights dementia.  It helps your organization or business. Sounds OK!